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Hey there!

I'M KATIE HOBSON

With over a decade of experience in branding, packaging, and product management, I bring bold ideas to life through innovative, market-driven design. As an Art Director specializing in food and lifestyle products, I’ve led creative teams, collaborated with powerhouse brands like Disney and Netflix, and crafted best-selling products found in major retailers. Equal parts strategist and designer, I thrive at the intersection of aesthetics and functionality—where great design isn’t just beautiful, but purposeful.

RESUME

Want a closer look at my experience and expertise? Download my resume to see the full scope of my work in branding, product development, and creative leadership.

Check your email!

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Great leadership is more than just vision—it’s about strategy, collaboration, and execution. See how I’ve built teams, streamlined processes, and driven innovation to create lasting impact.

Difference

MAKING A

KIND WORDS

I've had the absolute privilege of working closely with Katie for over four years, and I can confidently say she is one of the most talented and dedicated professionals I've ever met. As an Art Director, she is nothing short of phenomenal—her creative problem-solving skills are unmatched, and she has an incredible ability to think on her feet, no matter the challenge. I can't recommend her highly enough!

- Alison Lee

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CREATIVITY MEETS STRATEGY

Insightful Design

As a designer with a passion for blending creativity with analytics, I thrive on solving complex problems with visually compelling solutions. Whether developing innovative branding or crafting seamless product experiences, I bring a balance of logic and creativity to every project. By combining strategic thinking with artistic flair, I create designs that not only look great but also drive results.

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Find me on

INSTAGRAM

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