
Hey there!
I'M KATIE HOBSON
With over a decade of experience in branding, packaging, and product management, I bring bold ideas to life through innovative, market-driven design. As an Art Director specializing in food and lifestyle products, I’ve led creative teams, collaborated with powerhouse brands like Disney and Netflix, and crafted best-selling products found in major retailers. Equal parts strategist and designer, I thrive at the intersection of aesthetics and functionality—where great design isn’t just beautiful, but purposeful.
RESUME
Want a closer look at my experience and expertise? Download my resume to see the full scope of my work in branding, product development, and creative leadership.



CREATIVITY MEETS STRATEGY
Insightful Design
As a designer with a passion for blending creativity with analytics, I thrive on solving complex problems with visually compelling solutions. Whether developing innovative branding or crafting seamless product experiences, I bring a balance of logic and creativity to every project. By combining strategic thinking with artistic flair, I create designs that not only look great but also drive results.


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